Off-Road Clothing and Apparel
Services we provided
- - Visual identity
- - UX research
- - Website design
- - Design system
- - CMS integration
ZeroRoads aims to to bring clothing pieces that are right fit for every person who wishes to express themselves as an adventurer.
Articulation of client dreams about bringing in a user experience and designs that talks to the youth, remains black and white as it needed a crystal clear but serious appeal without using too many colors." The secondary objective was also to drive e-commerce checkouts on the UI.
StepToInbound Team research this problem well and provided a subtle mix of adventure focussed design in black and white, a seamless user experience and a logo with brand identity that appeals to the right audience and converts youth as a customer on this e-commerce driven website.
"It is very easy to communicate with StepToInbound and I love the new UX and design they created for us."